View Sports is a dedicated full-service sports management company focussed on elite players in rugby. We look after a unique roster of talented individuals providing world-class support, personally and professionally, both on and off the pitch.
Our philosophy is simply to think differently and work with integrity, keeping our clients at the heart of everything we do. We bring value to our clients with our personal approach, helping them to achieve success on the pitch and finding commercial opportunities off it.
Clients appreciate our fresh and honest approach that focusses on their aspirations for their career in rugby and beyond.
Headquartered in the UK and with partners across the rugby world, we represent players at all levels, from established internationals and elite professionals, to the next generation of young talent. Since its inception in 2012, View Sports Management has become one of the leading independent player agencies in the market, trusted by players, coaches and clubs alike, through working in an open, honest and personal way.
VIEW SPORTS MANAGEMENT’S MISSION IS TO MAKE A DIFFERENCE BY PROVIDING A WORLD-CLASS PERSONAL AND HOLISTIC REPRESENTATION SERVICE, BASED ON HONESTY AND INTEGRITY, AND TO PUT OUR CLIENTS’ PRIORITIES AT THE HEART OF EVERYTHING WE DO.
HOW WE WORK
We’re a strongly value-based company and we’re here to support our athletes on every step of their journey.
We represent players at all levels across the major leagues and work closely with key decision makers within the Premiership, Pro 12, Top 14, Championship, Super Rugby & Pro Rugby in the US.
We also work closely with national governing bodies (such as the RFU, IRFU, etc) regarding central contracts, and Player Associations regarding player welfare and wellbeing. We have excellent relationships with the media, key brand sponsors and their PR agencies.
View Sports Management are registered RFU agents and licensed to operate in the UK. We adhere to the RFU and World Rugby regulations: http://www.englandrugby.com/governance/ player-agents/
We choose to work in an open and transparent way so we utilise the RFU model agreement when signing players to an agency contract.
From first contact, whether through player/coach referral, or our own talent identification and scouting, we seek to build a unique player/agent relationship through understanding and trust. We provide parental support and keep in regular touch with club academies and school coaches where appropriate.
We regularly attend matches at all levels to further understand our players’ strengths and to assess their progress. Coaching feedback is a vital part of how we work with the clubs and unions, ensuring the right pathways and opportunities are always available for our athletes.
These things enable us to provide all of our clients with sound advice and to help them in making decisions about their futures, to identify their priorities and assist them in achieving their professional and personal goals. Whether academy player or experienced international, our clients are assured of our support through every phase and event in their career.
KNOWLEDGE & EXPERIENCE
Most importantly as a leading independent agency we understand the rugby economy and market, player values and what playing and contractual opportunities really mean to clients. We are continuously working closely with clubs in the market to support their recruitment, retention and player development programmes.
As experts in contract management we fully manage the whole negotiation process dealing with key stakeholders right from player marketing though to when a player signs a contract with a club.
OFF THE PITCH
Off the pitch we have developed close working relations with media and social channels and key brands sourcing commercial opportunities to maximise client earnings. We have created various opportunities for elite clients and we partner with a stellar roster of brands and companies for campaigns and activation.
The elite level of the game is reserved for the very best, which is why we are passionate about working holistically with clients. We provide outstanding mentoring, support and guidance to our athletes to ensure they understand their role as professional sportsmen and all that is required of them.
We work with a performance and mental skills coach who is a former professional player and we encourage a great deal of self reflection and awareness, utilisation of visualisation techniques and training above the neck to ensure players are positive and in a good place mentally to deal with the rigours of being a professional athlete.
Each playing career has a time limit so we work hard to assist clients in areas such as further and continued education, work experience and future career planning and transition.
Our lifestyle management service ensures that the important off field matters such as accountancy, finances and development are handled and managed in a very personal way.
View Sports Management is privileged to represent and manage some of the game’s finest playing talent from world-class established internationals through to the next generation of young stars. With an outstanding roster of clients, we hand-select those we feel are likeminded and best suited to building a long term working relationship throughout their playing career and beyond.
Below are some of the clients View Sports represent and for a full list please contact us.
“Rhys is a respected rugby agent who has a very personal approach. When working with Rhys he has shown a genuine interest in supporting the development of his players on-field performances while also seeking to support them in their life outside of rugby as well.“
Simon Amor – Head Coach England Sevens
View Sports provides a full bespoke personal service to our clients to primarily allow players to focus and concentrate on training and playing. We focus on building personal relationships and trust through providing world class service and support across the important areas of an athletes life; their playing career, maximising commercial opportunities and off field and lifestyle support.
With over two decades experience helping individuals and organisations to maximise their potential View Sports are passionate about commercial maximisation, player welfare and personal development. We take a particular interest in individual mentoring, peak performance and post career planning and transition.
With a wealth of knowledge and experience in business and sport we have built up a vast network of relationships with individuals and brands enabling View Sports to have diversity in its strategy and focus in managing elite talent.
View Sports Management partners with a range of world class brands, organisations and the media, working closely with our clients on commercial opportunities and activation projects.
We have trusted relationships with key stakeholders across all sectors to assist partners in achieving their marketing and social objectives, whilst maximising our clients' commercial scope and earnings.
SPORT & APPAREL
FITNESS & LIFESTYLE
For further information on View Sports Management and representation or to discuss commercial opportunities with our clients please get in touch or follow our social channels
email: firstname.lastname@example.org mobile: +44 (0)7813 043139
Registered Agent: RFURA/12/122
View Sports Management are Registered RFU Agents RFURA12/122 and board members of the Association of Rugby Agents (ARA)